Last updated: May 2026 — James Whitfield, Dafresearchgroup

Privacy Policy

Last Updated: January 1, 2026

This Privacy Policy describes how Dafresearchgroup ("we," "us," or "our"), operated by James Whitfield and accessible at dafresearchgroup.com, collects, uses, stores, and protects information obtained from visitors to our website. By accessing or using dafresearchgroup.com, you acknowledge that you have read, understood, and agree to the practices described in this policy.

1. Who We Are

Dafresearchgroup is an independent review and information website focused on casino and gambling platform analysis for users based in Great Britain and internationally. The data controller responsible for your personal information is James Whitfield, the owner and operator of dafresearchgroup.com. If you have any questions regarding this policy or your personal data, please refer to the contact section at the end of this document.

2. Information We Collect

When you visit dafresearchgroup.com, we may collect the following categories of information:

• Automatically Collected Data: IP address, browser type and version, operating system, referring URLs, pages visited, time and date of visits, and session duration.
• Cookies and Tracking Data: Information gathered through cookies, pixel tags, and similar tracking technologies as described in the Cookies section below.
• Voluntarily Submitted Data: If you contact us via email or any contact form, we may collect your name, email address, and the contents of your message.
• Analytics Data: Aggregated behavioural data used to understand how visitors interact with dafresearchgroup.com.

3. How We Use Your Information

The information collected through dafresearchgroup.com is used for the following purposes:

• To operate, maintain, and improve the functionality of dafresearchgroup.com
• To analyse website traffic and user behaviour in order to enhance content quality
• To respond to enquiries or communications submitted by users
• To comply with applicable legal obligations
• To detect, prevent, and address technical issues or fraudulent activity

4. Cookies

Dafresearchgroup.com uses cookies to enhance your browsing experience. Cookies are small text files stored on your device when you visit our website. We use the following types of cookies:

• Essential Cookies: Required for the basic operation of dafresearchgroup.com.
• Analytics Cookies: Used to collect anonymous data about how users interact with our site, typically via services such as Google Analytics.
• Preference Cookies: Allow the website to remember your settings and preferences.
• Third-Party Cookies: Placed by external services or advertising partners linked to dafresearchgroup.com.

You may control or disable cookies through your browser settings at any time. Please note that disabling certain cookies may affect the performance and functionality of dafresearchgroup.com.

5. Third-Party Links and Services

Dafresearchgroup.com contains links to third-party websites, including casino platforms and gambling operators reviewed on our site. These external websites operate independently and have their own privacy policies. We are not responsible for the content, practices, or data handling of any third-party site. We encourage you to review the privacy policy of any external website you visit via links on dafresearchgroup.com.

6. Analytics

We use third-party analytics tools, including Google Analytics, to monitor and analyse traffic on dafresearchgroup.com. These services may collect anonymised data about your visit. Google's data practices are governed by Google's own Privacy Policy. You may opt out of Google Analytics tracking by using the Google Analytics Opt-Out Browser Add-on.

7. Your Rights Under GDPR and CCPA

Depending on your location, you may have the following rights regarding your personal data:

• Right of Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete data.
• Right to Erasure: Request deletion of your personal data where no legal basis for retention exists.
• Right to Restrict Processing: Request that we limit how we use your data.
• Right to Data Portability: Request transfer of your data in a structured, machine-readable format.
• Right to Object: Object to processing based on legitimate interests or direct marketing.
• California Residents (CCPA): You have the right to know what personal information is collected, to opt out of the sale of personal data, and to request deletion of your information.

To exercise any of these rights, please contact us using the details provided below.

8. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy or to comply with applicable legal requirements. Analytics data is typically retained in anonymised form for up to 26 months.

9. Data Security

Dafresearchgroup.com implements reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. However, no method of internet transmission is entirely secure, and we cannot guarantee absolute security of data transmitted to or from dafresearchgroup.com.

10. Children's Privacy

Dafresearchgroup.com is intended solely for users aged 18 and over. We do not knowingly collect personal data from individuals under the age of 18. If you believe a minor has submitted personal information to dafresearchgroup.com, please contact us immediately so we may take appropriate action.

11. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. Any changes will be published on this page with a revised "Last Updated" date. We encourage you to review this policy periodically to stay informed about how dafresearchgroup.com protects your information.

12. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or the handling of your personal data, please contact the responsible person directly:

• Name: James Whitfield
• Website: dafresearchgroup.com
• Email: [email protected]

James Whitfield is the designated data controller for dafresearchgroup.com and will endeavour to respond to all legitimate enquiries within 30 days of receipt.